Revolution Beauty

Led the design and rollout of a 360-degree campaign, translating brand strategy into engaging visual stories across multiple touchpoints; print, digital, and environmental. Created cohesive & compelling branded experiences across stores. Designed large-format visuals for in-store displays including endcaps, window vinyls, gondolas, fsu’s & hotspots to drive customer engagement and conversion. Collaborated closely with marketing and product teams to align visuals with seasonal campaigns and product launches

pos & instore design

example of 360 global toolkit - which is used globally to create the instore activation for the npd tubing mascara campaign wrap lash

EXAMPLES OF IN-STORE FSDU fixtures which were created monthly

BOUNCY BLUSH CAMPAIGN - FSDU, HOTSPOT & EDIT END FOR BOOTS

shoot imagery

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